Question 1: Examine how the behaviour of individuals within an
organisation can influence overall organisational performance. Use
appropriate theory to support your answer. [25 Marks]
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Organisational behaviour is the study of how individuals and groups act
within organisations and how these actions affect organisational performance.
Champoux (2016) notes that 'organisational behaviour' refers to the behaviour
of people within organisations - organisations themselves do not behave. In
procurement contexts, understanding this link is paramount. This essay examines
how individual behaviour influences organisational performance through
engagement, motivation, personality, and culture.
Individual behaviour impacts organisational performance through employee
engagement, representing motivation and dedication towards job and
organisation. Gallup (2023) research indicates highly engaged workforces
experience 21% higher productivity and 22% higher profitability. Engaged
procurement professionals identify cost savings, build supplier relationships,
and contribute to strategic initiatives. The effort-discretion model (Purcell
et al., 2003) suggests engaged individuals exercise greater discretionary
effort, working harder because they feel genuine connection to organisational
goals. Therefore, individual engagement directly translates to enhanced
organisational performance through improved productivity.
Individual motivation levels influence organisational performance through
theories including Maslow's Hierarchy of Needs and Herzberg's Two-Factor
Theory. Herzberg (1959) identified 'motivators' such as achievement and
recognition creating genuine job satisfaction. In procurement, professionals
given autonomy and recognition demonstrate higher performance. Deci and Ryan's
Self-Determination Theory (1985) suggest intrinsic motivation produces
sustainable performance improvements as individuals internalise work value. Consequently,
addressing individual motivational needs is essential for optimising
organisational performance.
Individual personality characteristics influence organisational
performance through team dynamics and decision-making, as captured in the Big
Five model. Costa and McCrae (1992) identified Openness, Conscientiousness,
Extraversion, Agreeableness, and Neuroticism (OCEAN). Barrick and Mount (1991)
found Conscientiousness strongest predictor of performance. In procurement,
conscientious individuals maintain accurate records and meet deadlines.
However, situational factors moderate personality-performance relationships. Thus,
managers must consider personality fit in team composition.
Collective individual behaviour shapes organisational culture, which
influences performance through Schein's (2010) culture model. Kotter and
Heskett (1992) found organisations with strong, adaptive cultures significantly
outperformed those with weak cultures. In procurement, ethical, collaborative
behaviour enhances reputation. Social learning theory (Bandura, 1977) explains
how individuals observe and imitate behaviours from leaders, embedding cultural
patterns. Therefore, individual behaviour contributes to cultural formation
determining long-term performance.
In conclusion, individual behaviour exerts profound influence over
organisational performance through engagement, motivation, personality, and
cultural formation. For procurement managers, these insights highlight the
importance of creating environments fostering engagement, addressing
motivational needs, and cultivating positive cultural norms. By understanding
and positively influencing individual behaviour, managers significantly enhance
organisational performance.
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